Google AdWords Aims to Increase AMP Publisher Revenue with New AMP Ads Conversion

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Google AdWords Aims to Increase AMP Publisher Revenue with New AMP Ads Conversion

Google has begun converting arrangement ads into AMP format, so that ads on AMP pages will bucket faster than normal ad formats into those pages.  With a AMP conversions, ads will bucket within AMP pages on normal of 5 seconds faster.

For site owners utilizing AMP, this means that ads on AMP pages will bucket most quicker, so your site visitors will see ads instead of a AMP ad placeholder that is displayed on AMP pages primarily while a ads load:

For site owners that are struggling with monetizing AMP pages, this could interpret into an increasing in ad revenue, given some-more visitors will be saying ads instead of that placeholder, generally for ads aloft in a page.

From an advertiser perspective, those advertisers will also be means to get their ads before intensity business on those AMP pages, as a ads should bucket good before scrolling on a page.  When ads were slower to load, visitors to a site a ad is displayed on competence not get a event to see and rivet with a ad.

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